Meet Erika Z. Byrd, APR

A Passion for Connecting People Through the Lens of Storytelling

From the spark of that first journalism elective when she wrote her obituary, while not yet fully alive, Erika got the bug for writing. This class set her path to more than two decades in the ad agency biz, where she gained a reputation as a public relations specialist and storyteller. Erika genuinely enjoys telling other people's stories and seeing them get the recognition they deserve for the good they are doing.

"I believe businesses can get tunnel vision. A fresh set of eyes can relate more objectively to the customer mindset and discover things you are already doing that will speak value to potential new customers."

Through a strategy-based process, Erika helps businesses clarify their brand message to attract more customers.

Notable Clients/Industries Served

Medical Industry

Contour Dermatology & Cosmetic Surgery Center

Desert Orthopedic Center

Desert Regional Medical Center

Palmtree Clinical Research

Swing Against Cancer USC Norris Comprehensive Cancer Center

Tourism/Special Events

City of Palm Desert

Frank Sinatra Celebrity Golf Invitational

Hotel Twin Dolphin, Cabo San Lucas

JW Marriott Camelback Inn Resort

JW Marriott Desert Springs Resort

Palm Springs International Art Fair

Palm Springs International Film Festival

Real Estate Developments

Andalusia Country Club

Del Webb's Sun City Palm Desert

Rancho La Quinta Country Club

Golf Clubs

Desert Willow Golf Resort

Indian Wells Country Club

Media Outlets

Desert Health News

Gulf California Broadcast

Palm Springs Life Magazine

Senior Lifestyle Magazine

Education

North Main Music

Rancho La Quinta Education Fund

"The most important attribute is the humble and personal manner in which Erika approaches all interviewees — management, consultants, and our clients. We have enjoyed great success at all our desert projects and she is a key component to that success."

Nolan Sparks, Vice President

Andalusia Country Club

Erika's helped us maintain and upscale image that reflects the top brands and service we offer. She makes the process easy and painless. She and her team are creative and dedicated to delivering quality work."

Evetta Bock, Owner

The Patio Place

Meet Erika Z. Byrd, APR

A Passion for Connecting People Through the Lens of Storytelling

Education, Certifications, Leadership

Attract New Customers, Engage Existing Customers

Clear. Simple. Effective.

Stories Speak Volumes.

Six Reasons Savvy Businesses Hire a Copywriter

1. Get Clarity on their Message

3. Fresh Eyes and Outside Perspective

2. Engaging and Persuasive Writing

2. Engaging and Persuasive Writing

3. Fresh Eyes and Outside Perspective

2. Engaging and Persuasive Writing

3. Fresh Eyes and Outside Perspective

3. Fresh Eyes and Outside Perspective

4. A Polished and Professional Website

4. A Polished and Professional Website

5. Consistent Brand Voice Across All Marketing

4. A Polished and Professional Website

5. Consistent Brand Voice Across All Marketing

5. Consistent Brand Voice Across All Marketing

5. Consistent Brand Voice Across All Marketing

6.Time Efficiency

5. Consistent Brand Voice Across All Marketing

5. Consistent Brand Voice Across All Marketing

Make a Strategic Investment to Strengthen Your Brand

Make a Strategic Investment to Strengthen Your Brand

Make a Strategic Investment to Strengthen Your Brand

Meet Erika Z. Byrd, APR

A Passion for Connecting People Through the Lens of Storytelling

Education, Certifications, Leadership

Attract New Customers, Engage Existing Customers

Clear. Simple. Effective.

Stories Speak Volumes.

Six Reasons Savvy Businesses Hire a Copywriter

1. Get Clarity on their Message

3. Fresh Eyes and Outside Perspective

2. Engaging and Persuasive Writing

2. Engaging and Persuasive Writing

3. Fresh Eyes and Outside Perspective

2. Engaging and Persuasive Writing

3. Fresh Eyes and Outside Perspective

3. Fresh Eyes and Outside Perspective

4. A Polished and Professional Website

4. A Polished and Professional Website

5. Consistent Brand Voice Across All Marketing

4. A Polished and Professional Website

5. Consistent Brand Voice Across All Marketing

5. Consistent Brand Voice Across All Marketing

5. Consistent Brand Voice Across All Marketing

6.Time Efficiency

5. Consistent Brand Voice Across All Marketing

5. Consistent Brand Voice Across All Marketing

Make a Strategic Investment to Strengthen Your Brand

Make a Strategic Investment to Strengthen Your Brand

Make a Strategic Investment to Strengthen Your Brand

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