Publicity Unlimited
Publicity Unlimited
  • Home
  • About
  • Services
  • Portfolio
    • Gallery
    • Writing Samples
  • Blog
  • Contact
  • More
    • Home
    • About
    • Services
    • Portfolio
      • Gallery
      • Writing Samples
    • Blog
    • Contact
  • Home
  • About
  • Services
  • Portfolio
    • Gallery
    • Writing Samples
  • Blog
  • Contact

Where Ideas Take Flight

Where Ideas Take Flight Where Ideas Take Flight Where Ideas Take Flight

Captivating copy compels, convinces, challenges and creates connections.

What can we create for you?   

~ Publicity Unlimited

Where Ideas Take Flight

Where Ideas Take Flight Where Ideas Take Flight Where Ideas Take Flight

Captivating copy compels, convinces, challenges and creates connections.

What can we create for you?   

~ Publicity Unlimited

Erika Byrd is a freelance copywriter.  She uses a Mac, but has an affinity for vintage typewriters
This is where I type "stop-you-in-your-tracks" copy...

Welcome

Hello. I love copywriting and have 20+ years of experience in marketing. But that doesn't make it any easier to write about yourself. What can I tell you that's not expected? A college elective set my path. One of my first journalism assignments was to write my obituary. It's been up hill ever since!  ~ Erika Z. Byrd



Yes There's More

A Passionate, Creative Team

As president of Publicity Unlimited, Erika Z. Byrd has represented some of the finest businesses and organizations in the Coachella Valley and has experience across a broad range of clientele including medical, tourism, real estate, professional services and special events. She is supported by an incredible team of graphic designers, photographers, web developers, video production studios and other trusted resource partners who are part of her virtual network. She brings it all together to help her clients shine. 

Happy to Help You

  • Publicity/Public Relations
  • Press Releases
  • Native Online Content
  • Blog Writing
  • Ghostwriting 
  • Long/Short Format Articles
  • Customer Testimonials
  • Patient Testimonials
  • Newsletter Writing/Production
  • Speech Writing 
  • Editing
  • Email Marketing
  • Websites 
  • SEO Copywriting
  • Social Media Content
  • Concept Development
  • Advertising Copywriting
  • Graphic Design
  • Logos
  • Brochures/Rack Cards
  • Media Buying
  • Special Event Planning
  • Special Event Promotion
  • Not Afraid of New Challenges


A Few Words from Clients

Erika Byrd has worked with Contour Dermatology & Cosmetic Surgery Center as a client since 2001.

MEDICAL MARKETING 


Publicity Unlimited has helped us from our opening year in 2001. Erika and her team have been an integral part in establishing our brand and assisting us in marketing our practice. She not only develops attractive graphics for us, she has a keen understanding of the medical industry and can make complex procedures and topics interesting and understandable at the patient level. She's also done a great job of keeping us in the media.  

 

~ Dr. Timothy Jochen

Founder/Medical Director

 Contour Dermatology & Cosmetic Surgery Center 

RETAIL PROMOTION 


Publicity Unlimited has helped us with marketing for more than 15 years. Marketing is one of my least favorite things and Erika makes that as easy and painless as possible. She’s helped us maintain an upscale image that reflects the top brands and service we offer our customers. She and her team are creative and dedicated to delivering quality work.


~ Evetta Bock

Owner 

The Patio Place 

LUXURY REAL ESTATE MARKETING 

 

Erika Byrd and her team at Publicity Unlimited are the ultimate professionals when it comes to letting the world know about your product and services.  Publicity Unlimited enjoys excellent relationships with all the local media outlets and is able to routinely champion your cause to any of their contacts. But the most important attribute is the humble and personal manner in which Erika approaches management, interviewees, consultants, and our clients (current or potential). She makes sure that they know that they are important, that their opinion matters, that there are no wrong answers, and that she values their time. We have enjoyed great success at all of our desert projects and a key component to that success is Publicity Unlimited. We highly recommend you take advantage of their services. 


~  Nolan Sparks

Vice President/Project Manager

Andalusia Country Club

GOLF MEMBERSHIP COMMUNICATIONS 


Indian Wells Country Club's Member Services Department worked with Publicity Unlimited for over four years. Publicity Unlimited has been an incredible source of expertise assisting our club designing and producing our newsletters, annual calendars, rosters, golf tournament brochure and more. The quality of work is excellent and always on time.


~ Margo Prater

Former Manager Member Services

Indian Wells Country Club 

A Few Words About Me

A Word Nerd at Heart

I took Latin in high school and was even in the Latin Club, which involved an initiation of walking around court square in a toga! I love etymology, alliteration, rhymes, even definitions and grammar...and a great story. Besides business writing and editing, I write poetry, song lyrics as well as compose music. I savor a good poem like some sip their coffee or inhale essential oils, appreciating the lingering effects. 


I have an affinity for old typewriters and find it interesting that one of the vintage brands from Germany was the Erika typewriter. I'm still grateful my mom made me take typing in high school. I'm a super-fast typist and a pretty fast texter, too, but my thumb joints occasionally say...whoa, Nellie.  


One of my favorite quotes is from Mark Twain, who said, "The difference between almost the right word and the right word is a really large matter. 'tis the difference between the lightning bug and the lightning." 


It's exciting when you find that jolt, that combination of words that creates a spark. But in defense of lightning bugs, they are such a joy to spot and hold for a glowing moment. I enjoy the treasure hunt for words as much as any pirate in search of booty. I also love doing puzzles. Each writing assignment or creative project is like a puzzle. It's figuring out how to organize the information, elements or visuals for the maximum impact and deciding what to leave out that doesn't support the overall message or would complicate it. And there has to be a sense of mystery, some longing for more...


Being involved in Toastmasters has helped me, as a behind-the-scenes person, share some of my personal stories and show me I do have stories that will resonate. But I still prefer to tell other people's stories. My goal is to find the newsworthy, the praiseworthy, the benefits, the human-interest angle and communicate that to see others get the recognition they deserve.



Bio

P.S. Here's a link to my standard bio. 

Find Out More

The blank page gives the right to dream. ~ Gaston Bachelard

View Portfolio

Erika's Blog

Brevity. Levity. Clarity. Thoughts on Writing and Marketing.

Join My Blog Notify List

Whatever you do, put yourself into it as those who are serving not merely other people but the Lord.

Contact

Copyright © 2021 Erika Byrd - All Rights Reserved.


Powered by GoDaddy